2.13 - Demand & Supply Case Study: Housing
Housing as an investment
Houses represent a significant financial commitment and can serve as a way to build wealth over time. Their value can fluctuate, affecting owners in various ways.
Benefits and risks of investing in housing
- Potential for value increase - Property values often rise over the long term, allowing owners to sell at a profit and achieve a positive return on their initial outlay.
- Negative equity risk - If property values drop, owners may face a situation where the outstanding loan on the property exceeds its current market value. This can prevent owners from selling without incurring losses, as the sale proceeds would not cover the full loan amount, potentially trapping them unless they can settle the difference.
Mortgages
A mortgage is a type of loan specifically used to finance part or all of the purchase price of a property, with the property itself serving as security for the loan.
Factors affecting the supply of housing
The supply of housing refers to the total number of properties available for purchase at any point, including both newly constructed homes and existing ones on the market. Various elements influence how many houses are supplied.
Components and influences on housing supply
- Mix of new and existing properties - Supply consists of freshly built homes and second-hand properties offered at different price points.
- Building costs - Expenses such as labour, raw materials, land acquisition, and fees related to regulations and planning permissions directly affect the number of new homes constructed.
- Role of construction firms - The quantity and scale of building companies impact supply, as larger or more numerous firms can produce more homes.
- Government influence - Policies that promote housebuilding, such as subsidies or relaxed planning rules, can boost supply, while restrictive regulations may limit it.
Effects of increased supply on house prices
An expansion in the number of new homes entering the market typically reduces average property prices. This occurs because the supply curve shifts rightwards on a demand and supply diagram, resulting in a greater quantity of houses available at every price level. Consequently, the equilibrium price decreases, while the equilibrium quantity rises.
For example, on a graph with price on the vertical axis and quantity on the horizontal axis, the demand curve slopes downwards. An initial upward-sloping supply curve intersects it at equilibrium price P and quantity Q. A new supply curve, shifted to the right, intersects the demand curve at a lower price P1 and higher quantity Q1.
Demand factors influencing house prices
House prices are largely shaped by the level of demand, which is driven by broader economic conditions and buyer behaviour. These factors determine how much people are willing and able to pay for properties.
Key demand-side influences on housing
- Economic conditions - Regions with high unemployment often see reduced demand and lower prices, as seen in some northern areas of England. Conversely, low unemployment drives up demand and prices, for example in parts of south-east England.
- Overall economic health - Periods of economic expansion, strong consumer optimism, and rising living standards boost the desire for home ownership, increasing demand.
- Alternatives to buying - Renting serves as a substitute for purchasing a home. If rental costs decrease, demand for buying may fall, though this could also reduce the availability of rental properties if landlords find low rents unprofitable.
- Mortgage affordability - Since most buyers rely on loans, higher interest rates raise borrowing costs, making mortgages more expensive and dampening demand for properties.
Price elasticity in the housing market
In the short term, the housing market exhibits limited responsiveness to price changes due to inherent constraints on both demand and supply sides.
Reasons for inelastic price elasticity of demand
Housing has few direct substitutes, meaning demand remains relatively stable even if prices rise. A price increase leads to only a modest drop in the quantity demanded, making PED inelastic.
Reasons for inelastic price elasticity of supply
- Time delays in construction - Expanding supply takes considerable time, as building new homes involves lengthy processes.
- Resource constraints - Availability of materials, skilled workers, and appropriate land limits quick increases in supply, compounded by government rules on development.
Consequences of inelasticity
Due to the inability to rapidly boost supply, a surge in demand can cause sharp price increases in the short run, as the market cannot adjust quickly to accommodate more buyers.
Economic impacts of changes in house prices
Variations in property values have ripple effects throughout the economy, influencing employment, consumer behaviour, and related industries.
Positive effects of rising house prices
- Job creation - Higher prices and increased transactions can stimulate employment in building and related sectors, as more homes are constructed and traded.
- Boost to consumer confidence - When property values climb, owners feel wealthier, which can encourage greater spending and business investment.
- Increased spending on related goods - More house sales often lead to higher demand for items like furnishings, home improvements, and decorative products, supporting retail and manufacturing.