2.7 - Case Study: Demand & Supply of Housing
The importance and features of the housing market
The housing market plays a vital role in the economy, as strong demand for homes combined with adequate supply supports overall economic health.
Key characteristics of the housing market
- Housing as an investment - Property values often increase over time, allowing owners to sell at a profit or use the equity for other investments.
- Negative equity - This occurs when a property's market value falls below the outstanding mortgage amount, leaving owners unable to fully repay their loan if they sell.
- Mortgages - These are loans specifically used to finance house purchases, covering a large portion of the cost while the buyer repays over time with interest.
Factors influencing supply in the housing market
The supply of housing refers to the total number of properties available for purchase at any time, including both newly built and existing homes across various price ranges.
Components affecting housing supply
- Costs of construction - These include expenses for labour, building materials, land acquisition, and legal or planning permissions, all of which can limit how many new homes are built.
- Building firms and government policies - The quantity and scale of construction companies influence supply, while government regulations, such as planning laws or incentives for developers, can either boost or restrict new builds.
- Impact of increased supply - Building more new homes shifts the supply curve to the right, increasing the number of properties available at each price level. This typically results in a lower equilibrium price and a higher equilibrium quantity of houses sold.
Factors affecting demand and prices in the housing market
House prices are primarily driven by demand, which fluctuates based on economic conditions and alternatives to buying.
Influences on housing demand
- Economic conditions - Regions with high unemployment often see reduced demand and lower prices, while areas with low unemployment experience stronger demand and higher prices. Overall economic growth, rising living standards, and high consumer confidence encourage more people to buy homes.
- Mortgage costs - Since most buyers use mortgages, an increase in interest rates raises repayment costs, making houses less affordable and decreasing demand.
The role of substitutes
Renting serves as the main alternative to buying. If rental costs decrease, demand for purchasing houses may fall as people opt to rent instead. However, lower rents could also discourage landlords from offering properties, reducing the supply of rentals available.
Price elasticity of demand and supply for housing
In the short run, both price elasticity of demand (PED) and price elasticity of supply (PES) for housing are inelastic, meaning changes in price have a limited effect on quantity demanded or supplied.
Price elasticity of demand for housing
PED measures how much the quantity demanded changes in response to a price change. For housing, it is inelastic due to a lack of close substitutes—people need somewhere to live, so a price increase leads to only a small drop in demand.
Price elasticity of supply for housing
PES indicates how responsive supply is to price changes. For housing, it is inelastic because building new homes takes time and is constrained by factors like availability of materials, skilled workers, suitable land, and government regulations. As a result, a surge in demand often causes sharp price increases, as supply cannot expand quickly enough to match.
Economic effects of changes in house prices
Rising house prices and increased sales activity can have widespread positive impacts on the economy, stimulating various sectors.
Consequences of higher house prices and sales
- Job creation - More buying and selling of properties can lead to additional employment in construction, as firms hire to meet demand for new builds or renovations.
- Boost to consumer confidence - When property values rise, homeowners feel wealthier due to increased asset worth, encouraging greater spending on goods and services.
- Increased investment and spending - Higher confidence often leads to more business investment, while rising house sales drive purchases of related items like furniture, decorations, and household appliances.